We are all familiar with the classic Boucheron fragrance, the luxurious fragrance from the House of Boucheron, and therefore couldn't be more excited to announce the release of their new fragrance Boucheron QUATRE Eau de Parfum for women.
The House of Boucheron, known for their stunning jewelry, has been intensifying the aura of women's beauty with their jewelry and fragrance for hundreds of years. Since 2004, a new, dazzling history has been unfolding – that of the QUATRE ring, a combination of Maison Boucheron’s most iconic codes and its one-of-a-kind jewel, has been translated into a new language - that of perfume.
The QUATRE ring, with its boldly modern design, is today’s expression of Boucheron’s creative craftsmanship. Rooted in Boucheron's history, its architectural structure is based on four bands, each individually representing one of the greatest moments of its history.
The QUATRE ring uses four iconic designs from Boucheron’s archives. Created in 1889, The Double Godrons technique binds two rings together, symbolizing two people in love. The Clous de Paris pattern brings together strength and character. The full diamond-setting capture light on the polished gold base thanks to a unique Maison Boucheron technique called "mirror setting" or "serti miroir". Finally, the Gros Grain motif offers the jewel lovely crown.
QUATRE is the combination of these four motives that are gathered together to boldly form one.
What type of a woman wears this fragrance? One that is uninhibited and daring. Her QUARTRE ring is magical and never to be left at home. Elegance follows her everywhere and in everything she does. Whether she is in jeans and a blazer or a little black dress for a chic cocktail in Paris, her QUATRE is with her always.
A tribute to the ring, the bottle is sculpted in heavy, solid glass, typical of exceptional objects, with touches of rose gold and white enamel borrowed from the QUATRE "White Edition" model. As for the Double Godrons motif, it is neatly chiseled into the base of the bottle. The focal point marking the bottle is the ring itself and remains in place thanks to an on/off rotation system. As for its packaging, it is placed in a white box adorned with yellow gold and embossed with the Clous de Paris motif, the ultimate salute to the QUATRE legend.
Lastly, QUATRE Eau de Parfum is an immaculate piece of jewelry, what else would we expect from the House of Boucheron?
Aline Agopian
