Beauty

Huda Beauty: A Cosmetics Brand for Every Woman

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by Mirella Haddad

Instagram sensation and beauty blogger Huda Kattan is the co-founder of “Huda Beauty”, one of the rising cosmetic brands in the Arab region.  Kattan’s career started in 2010 when she decided to fulfill her dream in a field that essentially hits close to home for many Arab woman – beauty cosmetics. Her blog features skincare regimens and tutorials that help women from all over the world take care of their beauty. After the success of her blog, Kattan joined forces with her sisters Aalya and Mona to launch their first cosmetics collection.

Available at Sephora, Huda Beauty collections feature a range of products from fake lashes and glue to fake nails, the latter being one of the best-selling products at Sephora Middle East. The brand’s fast growth caught the attention of international cosmetic stores and it is scheduled to be launched on the global arena before end of year. Additionally, Huda Beauty products can be found online at shophudabeauty.com and delivered worldwide.