With a new design concept created by famed French architect Thierry Despont, the Chopard boutique re-opened at the Mall of the Emirates on the first floor. This new design is being applied to all the house’s new and restored boutiques worldwide.

White oak, leather, silk and velvet are the elements that have been chosen to modernly preserve the boutiques’ comfortable and charming atmosphere. The warmth of the new design gives visitors the feeling of going into a private home and features sections dedicated to high-jewelry, watches and accessories. Acquiring a larger area, the renovated Chopard boutique includes an exclusive VIP room to welcome selected guests into the world of Chopard in a warm and private ambiance.

Each and every detail was thought through in collaboration with the brand’s Co-President and Artistic Director Caroline Scheufele. “With these new environments, we want to encourage our clients to discover the multiple facets of the Chopard universe,” she says.

Mirella Haddad