It is not strange for Piaget to choose an award-winning actor such as Ryan Reynolds as international male brand ambassador for Piaget watches.

“Ryan Reynolds delights audiences around the world with a blend of elegance and charisma. His remarkable and daring on-screen performances paired with his magnetic good looks have earned him a place as one of Hollywood’s leading men,” explains Philippe Léopold-Metzger, Piaget CEO. “Like Piaget, he fearlessly brings creativity to his art, and we are thrilled to welcome him to the Piaget family.”

Making his first major film breakthrough in 2002 in the comedy classic National Lampoon’s Van Wilder, the Canadian-born actor has proven his versatility by taking superhero roles as well. After all, who can represent the spirit of the Piaget man better than a handsomely elegant, successful actor such as Ryan Reynolds? It is undoubtedly the perfect match.