by Mirella Haddad
In his latest chapter of ‘The Art of Collaboration’, Bottega Veneta’s creative director Tomas Maier collaborates with famed fashion photographer Juergen Teller to shoot this fall’s 2015-16 advertising campaign at the Museo Casa Mollino in the Italian city of Turin.
As part of a continuous creative partnership with various renowned artists, the fall campaign was shot in the former home of Carlo Mollino, one of the most influential designers of the mid-20th century. It features Fall/Winter 2015-2016 collections for both men and women and captures models Anna Cleveland and Freddy Drabble with powerful and energetic imagery that is in line with the season’s graphic and vibrant spirit.
German photographer Juergen Teller is one of today’s most influential industry shapers. After studying in Munich, Teller moved to London at the age of 22 and started his career in photography. Having first started working for The Face, i-D and British Vogue by the late 1990s, Teller became an integral part of the modern fashion scene and is known now for his raw, provocative intriguing aesthetic.
“I am very happy with how Juergen Teller turned his eye to capture a distinctive and sophisticated angle,” says Bottega Veneta Creative Director Tomas Maier. “He managed to interpret the mood of the collection into powerful effect.”
The campaign will be featured in the book of “Bottega Veneta: Art of Collaboration”, which includes a selection of images from the brand’s advertising portfolio since year 2002. Published by Rizzoli, the book will be unveiled in October 2015.
