Yesterday, November 9th, The Dubai Mall welcomed a pop-up boutique in its Grand Atrium for Boucheron’s marvels. 527 square feet will take jewelry enthusiasts on a journey to the world of the jewelry house, showcasing Boucheron’s iconic collection and unique high jewelry masterpieces until November the 22nd.
Reminding visitors of the legendary flagship boutique located at 26, Place Vendôme, this temporary boutique has also offered the house the occasion to unveil its new Quatre bangle. With its spirit and audacity, the Maison promises a unique experience fit for its history and savoir-faire.
“Boucheron keeps developing its presence in the Middle-East region. Expanding its activities in Dubai, thanks to the support of our trustful partner Al Tayer, is then mandatory as the house receives a really warm response from the clients there who perfectly understand our unique identity and our exclusive products,” said Hélène Poulit-Duquesne, CEO of the house.
To enchant visitors even more, Boucheron will also decorate the outside windows of Bloomingdale’s from November 6th until December 18th. Now before you head to The Dubai Mall to satisfy your jewelry cravings, visit the Photo Gallery below and take a look at the high jewelry pieces that are on display.
