Tiffany & Co. is ushering in a new era for its beloved Atlas® watch collection, first introduced in 1983. Paying tribute to the historic Atlas clock that has marked New York time since 1853, the updated collection blends timeless elegance with modern craftsmanship.

Now available in three sizes – 29mm, 34mm and 38mm, the new Atlas® watches feature bold Roman numerals, sleek Tiffany Blue® or white dials, and refined finishes that play with light and depth. Whether in polished steel with an integrated bracelet or paired with a leather strap, each piece feels fresh yet familiar.

Technical upgrades include water resistance up to 10 ATM and new movement options: solar-powered movement for the 29mm and self-winding mechanical calibers for the larger sizes, offering up to 50 hours of power reserve.

The reimagined Atlas® line proves Tiffany’s commitment to style and innovation, making it a must-have for today’s watch collectors and design lovers alike.