Beauty

Asteri Unveils Its First Skincare Line Powered by Desert-Proof Science

A new chapter in regional beauty begins.

Asteri Beauty has launched its first-ever skincare collection, marking a major evolution for the brand with formulas built on extreme hydration and skin barrier repair. Created for the region’s challenging climate, the line is grounded in Asteri’s Desert Proof philosophy, ensuring skin thrives against heat, humidity, and environmental stressors.

The collection introduces three hero products: Dew Good Restorative Serum, packed with multi-weight hyaluronic acid for deep hydration; Fourtress Moisture Barrier Cream, clinically proven to lock in moisture for up to four days; and Rainmaker Overnight Miracle Mask, a nourishing night treatment that smooths and replenishes the skin. Each formula undergoes Desert Proof testing from -10°C to +50°C and 20% to 98% humidity, ensuring performance in extreme environments.

Infused with hyaluronic acid, squalane, desert date seed oil, pomegranate extract, and prickly pear, the products deliver lasting hydration, improved elasticity, and strengthened barrier function. With eco-conscious packaging and exclusive gifts, Asteri’s skincare line became available across boutiques and online starting 13 November 2025.  

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