La Beauté Louis Vuitton is celebrating its iconic Monogram Rouge shade with a limited-edition holiday collection that brings together beauty, heritage and craftsmanship. Created by Dame Pat McGrath, Creative Director of Cosmetics, the deep, burnished red combines the heritage of the Maison’s Monogram canvas with the timeless appeal of a classic red lip.

The shade’s number, 896, pays tribute to 1896, the year the iconic Monogram canvas was created, marking its 130th anniversary this year. In fact, the collection features five signature products, including the LV Rouge Satin, LV Rouge Matte, LV Baume and LV Ombres eyeshadow palette. A highlight is the new LV Rouge Matte, which introduces Monogram Rouge in a velvety matte finish for the first time.

Each product comes in burgundy Monogram Rouge lacquered aluminum packaging, featuring hand-painted Monogram flowers. Designed to be kept and refilled, the pieces reflect the Maison’s commitment to lasting craftsmanship.

Beyond beauty, the celebration also extends to a dedicated line of small leather goods and accessories, carrying the collection’s signature burgundy canvas beyond the vanity.