by Leonore Dicker  

Are you familiar with Jeanne Damas? The Paris IT girl and fashion blogger has been chosen to be the new face of French label, Roger Vivier.

The 22-year-old French beauty was shot all over Paris by British snapper Kate Bellm for Vivier’s latest catalogue. From cheekily sipping on a can of Vivier in a Parisian bistro holding a stunning shiny black Miss Viv’ handbag to gazing at the Eiffel Tower wearing metallic ankle boots, Damas is seen exploring the French capital in the exquisite company of Roger Vivier’s A/W’16 collection.  

And since every story should have a happy ending, the photographs also feature Damas getting married – wearing only a veil and a fabulous pair of Vivier heels!

For Bruno Frisoni –Creative Director of Roger Vivier– Jeanne Damas is an inspiration: “she is the ‘pretty girl next door’ […] She’s very Vivier!”

Jeanne is also very pleased and touched by this collaboration. She expressed:  “I am truly honored to have been chosen by Vivier. When if I think that the face of Vivier over the past ten years was Inès De La Fressange, who is the perfect incarnation of ‘la Parisienne’ admired by the whole world… thank you Roger Vivier!”