Oud Fashion Talks (OFT) returned to Kuwait for its fourth edition with a gala held at the iconic Kuwait Towers. On day one, regional leaders, industry pioneers, and global fashion figures came together as the evening highlighted OFT’s mission to celebrate creativity, culture, and cross-industry influence in the region.

On day two, OFT rolled out its annual panel program alongside a curated designer exhibition that connected regional talent with buyers. The exhibition also welcomed London-based consultancy WeAreMoso, known for its expertise in strategic growth, market positioning, and global distribution for designer and contemporary labels.

The two-day experience reaffirmed OFT’s position as one of the region’s leading cultural and fashion platforms. In fact, this year’s panel program offered high-impact discussions on creative legacy, retail innovation, digital transformation, and the expanding power of content culture. Insights ranged from ELIE SAAB’s multigenerational design journey to Chalhoub Group’s luxury outlook, Boutiqaat’s digital beauty disruption, and TikTok’s growing cultural authority across MENA. As for the speakers, they covered an influential lineup including Elie Saab, Patrick Chalhoub, Imran Amed, Balqees Fathi, Lojain Omran, and others who shaped conversations around identity, influence, and the region’s evolving creative landscape.