Jewelry & Watches

Dior Unveils New Rose des Vents Campaign with Sophie Wilde

A luminous tribute to elegance.

Dior introduces its new Rose des Vents campaign, celebrating the timeless elegance and playful lightness imagined by Victoire de Castellane for this iconic jewelry collection. Captured by photographer Alasdair McLellan, the campaign features actress and Dior ambassador Sophie Wilde, whose free-spirited energy brings a fresh and modern vision to the line.


Set against a backdrop inspired by 18th-century France, a period deeply cherished by the House and the Artistic Director of Dior Joaillerie, the campaign blends heritage with contemporary charm. Wilde appears as a modern muse, wearing standout creations including a talismanic necklace, an onyx medallion, and Rose Céleste Tribales earrings. Moving effortlessly between pensive, joyful, and witty expressions, she embodies a sense of spontaneity and passion. Following her lucky star, Wilde dances through the narrative, capturing the poetic spirit and enduring allure at the heart of the Rose des Vents collection.


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