Leave it to two of the funniest men alive to steer away from mainstream promotional strategies and pull off a much-alive stunt.
The duo posed as mannequins in the windows of the flagship Valentino store in Rome, creating a massive buzz around them.
On a creative quest to promote the upcoming “Zoolander 2” sequel, the two masters of comedy caught the attention of a huge crowd, from locals to tourists, while they donned the most daring of looks and stroke model-like poses.
This satirical promotional attempt is sure to boost the international box office numbers on opening weekend!
Cindy Menassa


