The enigmatic decadence of her latest jewelry collection with LAzurde served Alanoud Badr, aka Lady Fozaza, as a muse for her legendary Abaya Collection, and boy was it exemplary!
Alanoud Badr’s widely-acknowledged presence on social media as both a fashion figure and a designer, has mesmerized a whole lot of fashionistas all over the world, placing her in fame’s limelight. Her third Ramadan collection suited her mysterious charm, giving her a cutting-edge in terms of volumes and shapes, a new recurrent theme embraced by the beautiful designer with gusto.
Her Abaya collection revolves around a counterpoint of soft and structured elements, with ornate elephant details portraying a woman’s strength and power and deer details embodying the timeless elegance of a true lady. The message is loud and clear: women need to acknowledge their power. It is there, it is existent.
"Women are a lot stronger and more beautiful than they know" - Alanoud Badr
The almost impalpable fabrics have a rich, modern feel, shedding light on the strong, powerful yet exquisitely feminine figure. Anyone with an eye for fashion knows that’s it’s all a massive mix of prints and figures, splattered all-together on a beautiful toile. This season is clearly being swept by feminine winds, as Alanoud has worked on a timelessly elegant theme, throwing a dash of animalistic embroideries and form fitting waistlines in the mix. From blue hues to camel and black tones, the collection has shown a charming undone quality, worthy of Alanoud’s opulent penchant.
"Women need to realize that we work better together than apart! Great things happen when women stand together as one" - Alanoud Badr
With the fashion clock on her side, Alanoud Badr presented an outstanding line-up steeped in calm shades and top-notch renditions of its fabrics!
Check out her rich collection in the Photo Gallery below – and of course in stores at USH Boutique!
Cindy Menassa
